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I really appreciate Playscripts and their work toward creating better theater and theater experiences for all. Jay Muldoon Theater Teacher, Fairfield, OH
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The Blog
Free and Almost Free Ways to Promote Your Production
When you’re busy producing a play the last thing you want to think about is filling seats. Whether you’re staging and elaborate Broadway musical or a bare bones middle school production, developing an audience should be a top priority.

Marketing your production begins before you start rehearsals. Online fundraising has become a way to build excitement and cultivate fans.  Kickstarter is a relatively simple way to raise funds and build awareness. Kickstarter allows you to create traditional and not-so-traditional donor awards based on pledge level. Awards don’t need to ...
5 Questions for Playscripts New Marketing Director, Lane Bernes
Playscripts is excited to announce the arrival of our new Marketing Director, Lane Bernes. Lane comes to us from Zinio, where she managed  social media and merchandising. In addition to her marketing background, Lane is a playwright and has been produced at The Bloomington Playwrights Project, The New York International Fringe Festival and The Estrogenius Festival. Her play, The Mercy Swing, was nominated for the  Cherry Lane Theatre Mentor Project. Lane's unique background makes her a welcome addition to the Playscripts team. We are very excited to begin the new year with ...
7 Ways to Promote Your Summer Stock Production Online
The summer stock season is in full swing! What better time than now for some tips on how you can promote your production online?

Listed below are 7 marketing tips that we came up with -- some of which we’re sure you already knew about or have mastered by now. But, hopefully, there is something here that you had not considered yet, and might be worth trying as something new to add to your marketing plan.

1. Video:

Create a YouTube (http://www.youtube.com/) channel for your theater and incorporate your videos on your site, blog, Facebook account, and ...
   
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